Introducing... The Wonderful Socks

Posted by Claire Pepper on

Eye-catching socks made for professionals athletes, weekend warriors and multi-sport enthusiasts, who keep striving to test their on limits.
The Wonderful Socks are a duo from Italy on a mission... the inspire the performances of everyday athletes with their wonderful Italian-made socks. A quirky sense of humour and an eye for detail define The Wonderful Socks brand, and they are quickly gaining a cult following across the globe despite being just over a year old.
Each sock is inspired by a story of an experience, be it a personal story or a famous part of the larger cycling lore and legend. The experience of the pro peloton battling it out over the cobbles of Arenberg is just as important and valid as the weekend warrior battling their way up their local climb; we are all woven together by the same passion for riding, the struggles and the satisfaction. With a reminder of this on your feet, The Wonderful Socks hope you will be inspired to give your very best effort and experience the rewards of pushing your own limits and achieving your own goals.
The Wonderful Socks utilise the tradition of high-quality Italian hosiery making and combine it with extremely hi-tech fabrics, making for a truly unique sock. It's worth getting a bit technical here, as so much research has gone into the fabric composition. The socks are made from a combination of Dryarn® and Resistex® Carbon. 
Dryarn® is an innovative polypropylene microfiber that guarantees high performance even in extreme environments of use. It is more breathable than polyester, more insulating than wool and lighter than any other fibre. Dryarn is the perfect partner for athletes who subject their bodies to stress, profuse perspiration, frequent and sudden changes in temperature during sporting activities. This fiber provides excellent insulation because it has low thermal conductivity. It creates a breathing barrier which insulates from the outside world and carries sweat from the inside out. Resistex® Carbon is a yarn by the unique technical characteristics, obtained by the union of textile fibers with a continuo- us filament of conductive material based on active carbon. It is shown that Resistex® Carbon increases the efficiency of technical sportswear increasing muscular performances of the athlete, and prevents the discharge of electrical charges on the body, thus preventing muscle twitching, cramps, and fatigue. So there you go.
As part of their mission to inspire everyday athletes, The Wonderful Socks have chosen a range of ambassadors to sponsor, not pros, but normal people (admittedly quite photogenic normal people, with quite cool jobs) You can find out more about the ambassadors on The Wonderful Socks website, and follow the links to follow them on Instagram, if you feel in need of a bit of every day inspiration. 
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